ELEVEN SPORTS TO SUPPORT DISTRIBUTION OF THAI LEAGUE
In association with Zense Entertainment and the FA Thailand, ELEVEN SPORTS will work with Mycujoo to deliver coverage of the Thai League to fans in Thailand for the remainder of 2020.
The streaming service will be in operation in the coming weeks and will offer supporters access to every game from the Thai League 1 for free. Games will be available on a dedicated ELEVEN channel through the global streaming platform MyCujoo. The move will help mitigate the disruption to the broadcasting schedule caused by Covid-19 and ensure comprehensive coverage of Thailand’s top division until the end of the calendar year.
In Thailand, Zense Entertainment are the rights holders for the FA Thailand and Thai League until 2029. In addition to the partnership agreed for 2020, ELEVEN and Zense are exploring opportunities to collaborate together to champion the Thai League domestically and internationally in the longer-term.
Marc Watson, Executive Chairman, ELEVEN SPORTS Group, said: “Thai football is followed by a passionate community of fans and we want to ensure they continue to be served with comprehensive coverage of the Thai League, in the face of the huge disruption caused byCovid-19. We look forward to working with our local partners Zense Entertainment and the FA Thailand to deliver a great product in the coming weeks and to seeing how we can work together in the longer term.”
Varavuth Jentanakul, CEO, Zense Entertainment, said: “We are delighted to join forces with ELEVEN SPORTS to ensure Thai football fans can enjoy uninterrupted coverage in the months ahead. It is an excellent solution to ensure that Thai football fans can continue to watch their favourite teams in action.”
Pedro Presa, MyCujoo Co-Founder, added: “We’re proud to be broadcasting all remaining matches from the Thai League on mycujoo.tv in cooperation with ELEVEN SPORTS. We have invested significantly over recent years in building a rich viewing experience and a first-class destination for football fans and we’re looking forward to bringing that to Thai League 1 fans.”
ELEVEN is already well established inAsia, delivering a mix of local and premium international sport to fans inTaiwan, Japan and Myanmar. The group’s strong foundations in the region and innovative, fan focused approach will make ELEVEN an ideal partner for the ThaiLeague for the coming months.